Demo sites for small businesses

Overview

Plumbers, cleaners, a dental clinic, bars, a techno club, a spa and a café — each with its own persona, brief and visual identity, in three price tiers. All businesses and contacts are fictional; the sites show what a small business could have.

What I did

• Every site starts from a niche brief and a persona, not from a template.
• Budget, mid and premium tiers show how design changes with the client's position.
• All ten are served from one Vercel project, each on its own subdomain.